Every Monday, we help our readers get off to a musical start with five quick hits on some of the most interesting stories, sites and songs to wrap up the past 7 days and look forward to another great week:
1. News: Blue Crab adds Friday night event
One of the area's most popular street fairs, Little River's Blue Crab Festival, will celebrate its 30th anniversary this weekend with three days of food, fun and music.
The festival, normally a two-day affair, has added a special evening of fun for the anniversary with a Friday night street party from 6 p.m. to 10 p.m. This event is free and open to the public and will feature fireworks on the waterfront at 9 p.m. as well as music by the Tommy Black Trio, a local act which plays Beach, Country, Blues, Original, Southern Rock in a big band style.
If you're too busy to make it out Friday (...there's a ton of music happening that day), you can get out to take in the event Saturday from 9 a.m. to 8 p.m. or Sunday from 9 a.m. to 6 p.m. In addition to tables full of crabs to crack and some of the best crab cakes in area, "The South's Great Street Festival" will also feature more than 250 vendors.
Additional music will feature performances by Jim Quick & Coastline (noon to 4 p.m. Saturday), The Fantastic Shakers (4 to 7 p.m.), Tru Sol (noon to 3 p.m. Sunday) and The Catalinas (3 to 6 p.m.). Tickets are $4 or are available at $5 for a two-day pass.
Visit http://www.bluecrabfestival.org/ for more details.
2. Rants & Raves: Take the scene to the beach
I've been thinking a lot lately about promotion & marketing, specifically about how to reach the masses of tourists which come to this town each summer, seemingly with no intentions of giving the local music scene any love while visiting.
The first, and probably most obvious conclusion I've come to on this matter is that while traditional outlets of getting the word out — TV, radio, online and word of mouth — are still important, in this place full of a million sales messages per second, it's going to take more out-of-the-box thinking to get tourists to pay attention.
And since the chances of dragging these visitors away from their beach, restaurant and golf course-filled vacation into some of the less noticed musical venues in this town is unlikely, musicians looking to make their mark this summer need to take their marketing to the tourists.
Sure creating Facebook events and inviting thousands of friends may cut it if you just want the same group of a couple hundred locals to attend, but if you really want to maximize your reach, you have TONS of potential new fans just a few miles away on the oceanfront.
So get off your ass and hit the beach, hit the boardwalk, hit Barefoot & Broadway and promote yourself the old-school way. And if you're not sure how to get started...we'll help you out. We've got plenty of ideas from Bikini girls carrying banners down the beach to impromptu shows on the back of a truck rolling down the Boulevard.
All we need are some willing participants who want to promote themselves and the scene in general ... drop us a line if you're interested.
3. Shows: Third Eye Blind, Jason Isbell in town
Here's our weekly rundown of the midweek action happening along the Grand Strand. Check back Friday for a wrap-up of the jam-packed weekend or look at our events page for more details:
- Droopy's Neighboorhood Bar & Grill will host a Summer Kick Off Party Wednesday night featuring Bumpin' Uglies, a Reggae/Rock group from Annapolis, MD. The bar will also have "Killer Drink Specials" hroughout the night. More details on Facebook.
- Rock/punk band Know Good will perform at Jackson's Inlet Bar & Grill, 4396 Highway 17 Business, Murrells Inlet, on Wednesday beginning at 7 p.m. The band promises two hours of covers and originals as well as billiards, booze & bikinis. Details on Facebook.
- Popular 90s pop/rock act Third Eye Blind will make a stop at the House of Blues, Barefoot Landing, North Myrtle Beach at 8:30 p.m. Wednesday with D.C.-based band U.S. Royalty opening. Details at Hob.com/myrtlebeach.
- Jason Isbell & The 400 Unit will kick off their U.S. Tour at the Dead Dog Saloon Thursday. Click here to read our full interview with Isbell.
- 3 Weeks Notice will take the stage at Pirate's Cove in North Myrtle Beach on Thursday beginning at 9 p.m. The venue will also host the Porch Crickets tonight at 7 p.m. and Treehouse Tuesday warming up for their big show with Jay D Clark on Friday.
- Spider Webb and the Boogie Blues Revue will perform Thursday from 8 to 11 p.m. at Dr. Ink's in Surfside Beach.
4. Links: Bluegrass bash Saturday
- The 15th annual Bluegrass on the Waccamaw event takes place this Saturday. Get the details here.
- On The heels of the new album "Hot Sauce Committee, Part 2" comes a very interesting Glossary of "170 Beastie Boys References Explained." If you're a Beasties fan at all, check it out.
- Two great sites for discovering new music in Explore Music and Dirty Mexican Lemonade. Give them a try.
- Each week, AOL Music has an awesome feature to listen to Full CDs of New Releases. This week's edition featured some great new entries from Raphael Saadiq, Warren Haynes, Black Label Society and more. The one that has really caught our eye is a self-titled album from Knoville, Tenn. Electro Rock band Oh No Fiasco. Get over and check it out.
- Check out Neon Trees, who will be in Myrtle Beach at House of Blues on May 19, performing their new single "Surrender" on David Letterman last week.
5. Song of the Week: "Fast Lane"
More than 10 years after coming together as a group and collaborating on Eminem's debut album, the duo of Royce Da 5'9" and Em is back together as Bad Meets Evil and will be releasing an upcoming EP "Hell: The Sequel" on June 14. The first track off this album is one of the most-downloaded songs on iTunes this week and the latest in an endless string of hard-hitting rhymes by the Detroit rappers. Check it out: